Take on the world.
“PTTOW is a unique community where I’ve made great connections with action-oriented leaders from around the world. Roman has a unique ability to gather like-minded people who share the mission to empower youth. Their stories and passion are inspiring, and also a catalyst to depart PTTOW with the intent to do positive things in the world.”
—will.i.am
About the Book
Plan To Take On the World! is more than a book—it's a spark that ignites possibility. Roman Tsunder, co-founder of the cultural movement PTTOW!, distills lessons from some of the world's most iconic leaders, creators, and changemakers into an inspiring guide for unleashing your passion and purpose in your everyday work and life.
With its mix of practical exercises, unforgettable stories, and powerful invitations to think bigger, Plan To Take On the World! is a roadmap for leaders, teams, and organizations who want to bring more energy, creativity, and meaning to their current work and life.
Whether you're a CEO recharging your company's mission, a leader seeking to inspire your team, or an individual ready to discover purpose and joy in your life, this book is a roadmap to help you and your organization thrive.
It's a call to ignite passion, align with purpose, and step boldly into the impossible—together.
Bold ideas and resilient mindsets can transform not just personal lives but entire companies and communities.
With
Plan To Take On the World! as your map, you will embark on your own hero's journey. You'll uncover the source of your energy, align with what lights you up, and learn a framework you can return to anytime you feel stuck, off-track, or disconnected from your truth. It's not always easy. But it's always worth it. And this book is here to guide the way.
You will learn how to:
Reframe success so it's not just about titles or trophies, but about alignment, clarity, and energy that drives you
Uncover your origin story and tap into the deeper motivation that fuels bold ideas
Transform fear into fuel, turning challenges and setbacks into the spark for growth
Expand your vision and impact by embracing collaboration, creativity, and the courage to think bigger
Walk away changed, with a repeatable framework you can return to anytime you feel stuck—moving from insight to real-world transformation
“Tsunder’s Plan To Take On the World! is full of incredible stories from changemakers who have made the impossible happen. Every anecdote will have you asking yourself, ‘How can I make more of an impact?’ Reading this will make you feel inspired to reimagine your own life.”
—Katie Couric
“Roman book brings the same unique energy that sets his PTTOW! community apart. As someone who has innovated my entire career, I appreciate that Roman creates an environment to embrace who you are, and dare to dream big and bold.”
—Paris Hilton
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About The Author
Roman Tsunder serves as cofounder and CEO of PTTOW!, an invite-only member network for today's most creative CEOs, CMOs, and icons from 70 major industries who are shaping our world. Roman is a founding member of ALDER and cofounder of Movements.org, which brings together leading youth movement activists to empower young people to mobilize against violence and oppression.
A professional dreamer with a piercing vision for the future of culture, Roman most recently launched The Armada, a private membership for heart-centered leaders to connect, grow, and create a beautiful world for tomorrow. Roman is an active investor in bleeding-edge start-ups and creative projects shaping culture. He currently resides in Miami and Los Angeles.
Donate a copy to others
Roman Tsunder has partnered with WorthyBooks, a 501(c)3 nonprofit organization, to share his comprehensive guide to taking on the world with nonprofits, libraries, and underserved communities across the country.
PTTOW! is an invite-only community where today’s most influential CEOs, CMOs and icons come together to build transformational partnerships and create the beautiful world of tomorrow.